Stories to Build Yourself

To support methods of managing archaic reflexes, the collection Les Histoires pour se Construire was designed as a series of educational illustrated works.

  • Development
  • THIS
  • Production
  • Since 2023
  • Stories to Build Yourself

The challenge

The challenge was twofold:

  • Create a strong and coherent identity reflecting the educational and artistic dimension of the collection.
  • Develop an intuitive digital platform to facilitate the discovery and purchase of works.

Objective

Brand Identity : Design a visual and narrative identity that captures the educational and poetic essence of the collection.

Online presence : Create a clear and functional website, allowing users to easily navigate between works and better understand their usefulness.

The strategy

Creation of the visual identity : Development of a logo, a graphic charter and design elements inspired by the world of stories and learning, in close collaboration with our partner Cécile Bertier, with pen and brushes.

Website design : Development of an ergonomic site highlighting each work with detailed descriptions, neat visuals and a smooth user experience.

Educational positioning : Integration of explanatory content on archaic reflexes to inform visitors about the benefits of books.

Launch of the collection identity

Launch of the collection identity

A visual identity praised for its harmony between modernity and illustrative charm, in line with the educational universe of the works.

Website launched

Website launched

A functional and aesthetic site, facilitating access to books and highlighting the illustration work of Cécile Bertier.

Reader Engagement

Reader Engagement

Strong support from the educational target, with a clear and inspiring positioning for teachers, parents and therapists.

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What is Social Media Marketing (SMM)?
Social Media Marketing, or SMM, is a digital marketing strategy that involves creating and sharing content on social media platforms to achieve marketing goals. It encompasses activities like content creation, audience engagement, advertising, and analytics to build and strengthen a brand’s online presence.
Why is Social Media Marketing important for my business?
Social Media Marketing, or SMM, is a digital marketing strategy that involves creating and sharing content on social media platforms to achieve marketing goals. It encompasses activities like content creation, audience engagement, advertising, and analytics to build and strengthen a brand’s online presence.
Which social media platforms should my business be on?
Social Media Marketing, or SMM, is a digital marketing strategy that involves creating and sharing content on social media platforms to achieve marketing goals. It encompasses activities like content creation, audience engagement, advertising, and analytics to build and strengthen a brand’s online presence.
What sets your Social Media Marketing services apart?
Social Media Marketing, or SMM, is a digital marketing strategy that involves creating and sharing content on social media platforms to achieve marketing goals. It encompasses activities like content creation, audience engagement, advertising, and analytics to build and strengthen a brand’s online presence.
Can you help with both organic and paid marketing?
Results can vary based on factors like your industry, goals, and the level of competition. However, you can typically expect to see initial improvements in engagement and reach within the first few months. For more substantial growth and conversions, a longer-term commitment is often required.
How do you measure the success of marketing campaigns?

Results can vary based on factors like your industry, goals, and the level of competition. However, you can typically expect to see initial improvements in engagement and reach within the first few months. For more substantial growth and conversions, a longer-term commitment is often required.

Is marketing suitable for my industry/business type?
Results can vary based on factors like your industry, goals, and the level of competition. However, you can typically expect to see initial improvements in engagement and reach within the first few months. For more substantial growth and conversions, a longer-term commitment is often required.
What is the typical duration to see results from Social Media Marketing campaigns?

Results can vary based on factors like your industry, goals, and the level of competition. However, you can typically expect to see initial improvements in engagement and reach within the first few months. For more substantial growth and conversions.

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